The Marketing Audience |
The FC Dulles Golazo!! Summer Kick-Off offers an excellent opportunity to capitalize on the growing interest in the area for soccer in particular this summer with the Women's World Cup scheduled for June & July, the resurgence of 4-time MLS champion DC United, and the area's women's professional team, the Washington Spirit. The demographics in Fairfax County make the tournament an ideal vehicle for product and service marketing at the start of the summer vacation season and overall brand enhancement in the local community which encompasses Western Fairfax County and includes the communities of Reston, Herndon, Chantilly, Centreville, Fairfax, Vienna, Clifton, and Oakton. Sponsorship not only demonstrates local support and involvement to participants from this area but also provides impressions for visitors from outside the sponsor’s marketing locations.The proximity of the Tournament to Dulles International Airport and with the area's abundance of hotels and restaurants makes it an ideal location to attract teams from the immediate Northern Virginia area as well as teams from the Northeast corridor including Maryland, Pennsylvania, New Jersey, and beyond. The direct audience includes approximately 1000 boys and girls ranging in age from 8 to 18; approximately 200 officials, including coaches, managers, referees and tournament volunteers; and at least 2000 parents, siblings,and other relatives, friends and fans who attend as spectators. The indirect audience includes readers of tournament publicity in the area and community websites; soccer coaches and administrators who see the Tournament’s calendar listing and other promotional material in soccer publications. |
Sponsorship Categories |
Principal Sponsor CONTRIBUTION: $5,000 BENEFITS:
|
Age Group Sponsors CONTRIBUTION: $500 BENEFITS:
|
Exclusivity There will only be one principal name sponsorship for the tournament. Exclusivity does not apply to Age Group Sponsors. For more information on becoming a Sponsor for the FC Dulles Golazo!! Summer Kick-Off please contact the FC Dulles office: Email: fcdulles@gmail.com Phone: 703-951-7112
|